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Watch the guided tour to PowerPlays™
What is a PowerPlay?
Learn how you can enable your salespeople with just-in-time, opportunity-specific message coaching.
Power Plays™
Provide Just-in-Time Message Coaching to Your Salespeople
Your salespeople have many commendable qualities. The ability to learn something they won't use right away — is NOT one of them. They're just-in-time, opportunity specific learners. They learn only what they need for the specific opportunity they're working on, or for the sales situation they're in.
Did you know that in today's hi-tech environment, only 8% of what we need is stored in our brain? Twenty years ago people memorized 80% of the information they needed (Carnegie Mellon).
On top of the reliance on technology, 87% of what's learned in the classroom is forgotten in 4 weeks. (ASTD).
Meanwhile, your sales reps are your number one branding tool. You must provide them with the right messages, tools and training to ensure that sales people will deliver their message with confidence and success at the all-important point of customer interaction.
Does your messaging training work the way your salespeople work?
What if you could make sure your sales people get the right messages, tools and training they need in order to differentiate you from your competitors?
What if you could make sure they got it exactly when they need it?
WHAT IT IS
PowerPlays™ are brief and engaging sales coaching modules that salespeople can access virtually on a just-in-time basis, to provide them with coaching content for specific selling opportunities.
While traditional sales message training delivery is usually all about your company and your products, relies heavily on the written word and is presented in static documents.
PowerPlays are unique in three ways to aid consumption:
- PowerPlays are based on problem/solution stories about what your prospect can accomplish with your solution and how you can help them.
- They are modeled directly in the spoken word, so salespeople can easily imitate the message delivery to customers.
- They use a memorable multimedia coaching approach.
WHAT YOU GAIN
- Your message will be consistently delivered to customers
- Your sales training and marketing sales support will work the way your best salespeople work
- Your salespeople will have just-in-time access to coaching they need for a specific selling opportunity, the moment they need it
What Customers Say
About PowerPlays
"One of our most difficult tasks in sales training had been getting our reps up to speed quickly on our messaging. In the past, we had them read brochures sit through operations training and shadow other reps and we hoped that the messaging would sink in. Now with Corporate Visions messaging and our online, just-in-time training tools, we are confident that our reps are getting the right messaging in a consistent way. Everything that we do, and how we communicate it to customers is now in one place ready to use when our reps need it. This has been extremely helpful in getting new reps up to speed quickly."
— Kevin Derella, Sr. Vice President,
Coverall North America, Inc.
WEBINAR ARCHIVE
The Power of Story:
How to tell a company story that sells
Bridge the Messaging Gap:
Move your 30,000-foot brand to the 3-foot customer conversation
Transform Your Company Message:
How Volvo Trucks North America uses story to achieve momentum
Build Your Brand in the Field:
ADP and CSO Insights share their best kept secrets
Customer Advisory Board, sponsored by Corporate Visions Inc. MARKETING AND SALES MESSAGING ALIGNMENT AGENDA MEMBERS:
