Too many products and services and too many marketing and sales messages look and sound alike to customers who are overwhelmed by the volume and complexity of the messages they receive and pitches they hear.
Most customers can’t tell the difference between competitors. So, they presume that everyone can do the same thing. So, they either decide not to change the status quo or they beat you and your competitor up on price.
- Wasted sales opportunities where customers make no decision because there’s no compelling reason to change.
- Lost competitive opportunities because you couldn’t differentiate in the sales “bake-off.”
- Slower sales cycles and eroding margins because prospects don’t see enough difference to rush a decision or to pay a premium.
What if you could deliver conversations that win by executing the most remarkable, memorable, and compelling buying experiences that convince prospects to choose you?
Corporate Visions’ Difference
Corporate Visions’ Power Messaging is the only selling skills course based on the science behind how the brain makes decisions and teaches these techniques across every type of interaction in the buying cycle – phone, email, Web and in-person with a blended learning approach.
- You take full advantage of selling conversations as your last bastion of competitive differentiation.
- Your salespeople create a unique buying experience that sets them apart from competitors and compels the customer to make a decision for you.
- You “un-stick” stalled sales cycles, create more opportunities and protect your pricing and margins.
Make it easy to evaluate the results of your sales training and messaging initiatives
All Corporate Visions skills training courses come with built-in, third-party ROI assessment.
You’ll be able to customize your survey, and track adoption, behavior change and skills usage. You’ll see what impact your messaging and sales training performance initiatives are having on the business.