Video: A Method(ology) to the Madness

Leslie Talbot | Corporate Visions
Most organizations have embraced some form of sales methodology to help their reps carry a message from lead to close. But when it comes to the way marketing creates those messages, it seems like great messaging happens by accident rather than by design. In this session, you’ll learn how to apply Corporate Visions’ Power Positioning Methodology to create consistent, customer-focused messaging frameworks that fuel great conversations on both sides of the Conversion Gap.