Webinar: Coaching the Situational, Just-In-Time Salesperson with SMA

The technology to enable in-the-moment, situational coaching has been available for a while. The messaging, content and skills training you need to serve up in that format? Not so much…until now. Just-in-time, situational coaching and learning is now a reality that will help your salespeople rise to the selling moment at hand, whenever and wherever they need to.

Join Tim Riesterer, co-author of The Three Value Conversations and Bob Kelly, Chairman, Sales Management Association as they share how you can create and deliver situational messaging, content and skills.

You’ll learn about:

  • Tested and proven messaging and content that answers your prospects and customers key questions along the “deciding journey”
  • Skills training competencies that are chunked up, virtualized, and matched to the key moments in the customer lifecycle
  • Recorded and assessed exercises to provide observable practice, coaching and feedback and demonstrated proficiency
  • Integrated, interactive formats that can be accessed anytime and anywhere by your salespeople

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