The Science Behind How to Tell Customers “We’re Sorry”
When customer satisfaction crises arise, your ability to manage the situation becomes a skill of make-or-break importance. How well—or how poorly—you communicate your apology for their service issue can be the difference between repairing the relationship or losing it for good.
Join the Sales Management Association and special guest, Tim Riesterer, Chief Strategy and Research Officer, Corporate Visions and get a sneak peak into the latest Corporate Visions research on the most effective way to say “I’m sorry”. Learn a tested and science-backed model for apologizing in a way that actually creates even greater customer loyalty and satisfaction than if your customers had never had a service problem to begin with.
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