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January 24, 2018 @ 10:00 am - 11:00 am PST
How to Run a Disruptive Demand Generation Content Program
According to Sales Benchmark Index, about 60% of the time …your qualified pipeline decides to stick with their status quo (a.k.a. “no decision”). Today’s modern marketers must be able to create a disruptive story that consistently defeats the status quo and turns this pipeline into revenue.
Join us in this webinar featuring Chief Strategy Officer, Tim Riesterer, from Corporate Visions Inc. and SVP Audience and Product, David Fortino, from NetLine Corporation on Wednesday, January 24th, 2018 at 10am PST/1pm EST.
In this webinar, you will learn how to:
- Defeat status quo thinking through several “in-webinar” examples
- Create disruptive B2B demand generation content
- Become more focused on situations versus generalized, fictional personas
- Leverage distribution tactics and audience targeting methods for long-term results