E-books Report: How the Business Brain Builds Knowledge Through the Body Virtual presentations have become the standard for selling, but how much do you remember from the last one you saw? Get this report to learn more about using PowerPoint vs. whiteboarding, and how to get your audience to actively engage in your presentation.
E-books Report: What Motivates Sellers to Use Marketing Content? How can you motivate your sellers to use new content? this behavioral study from Allego and Dr. Leff Bonney shows that the presenter you choose—and the story they tell—will significantly affect your sellers’ willingness to use it.
E-books Report: How Do Response Times Affect Close Rates? In this report, you’ll see the results from a year-long field trial that tracked new inbound opportunities, from created to closed won. You’ll see the difference a day makes in your ability to win deals with prospects, and how your response time can impact the size of those deals.
E-books Report: The Science of Selling to Buyers from Different Cultures Should you simplify complexity for a culturally diverse audience? Or do certain cultures appreciate extra details? Get the answers to those questions and more in this neuroscience research report from Dr. Carmen Simon.
E-books Report: The Problem with Personas Almost every company uses segmentation to target buyers, but most struggle to make segmentation actionable for sellers. In this research report, you’ll learn how to use effective segmentation to predict your buyer’s journey and enable your sellers to close more deals.
E-books Report: The Neuroscience of Credibility How can your sellers establish credibility quickly in a virtual environment? What, specifically, can you do to ensure your virtual audiences perceive your sellers—and your message—as credible? Find out in this neuroscience research report from Dr. Carmen Simon.
E-books Report: The Science of First Impressions In this research report from Zoom and Dr. Carmen Simon, you’ll see how the slightest changes to your virtual selling habits can affect your buyer’s attention, motivation, and memory of your message.
E-books Report: Sorry Shouldn’t Be the Hardest Word In this research report, you’ll discover a science-backed message framework that you can use to build and deliver your apology message—and positively influence even your most frustrated and bitterly disappointed customers.
E-books Report: Using Behavioral Research to Win Back Lost Customers Your once-loyal customer decided to leave. But does that mean it's over for good? Or could there be a way to win them back? Get this research report to find out what kinds of messages will persuade your lost customers to return.