10 ways to influence your buyer’s decisions
The B2B DecisionLabs research report, The Neuroscience of Digital Content, offers some eye-opening insights based on three neuroscience studies from Dr. Carmen Simon.
But what are the biggest takeaways? How can you use those insights to make your content more memorable and motivating?
We filtered through the B2B DecisionLabs research to bring you 10 essential tips that you can apply to your digital content right now. Use these tips to:
- Control people’s focus and attention
- Make content memorable and enjoyable
- Create urgency and boost your buyer’s motivation to act