In a recent Corporate Visions survey, more than 75 percent of B2B marketers agreed that having a consistent process for creating messages was “important” or “very important” to their organization. But more than half admitted they don’t follow an established methodology.
Buying decisions happen in the future, long after your audience has heard your message. If your marketers aren’t equipped with the know-how to make that message compelling, insightful, and, above all, memorable, your prospects and customers will forget about you when it matters most.
With Memorable Messages™ from Corporate Visions, your marketers will learn how to develop messages and assets using our scientifically tested frameworks. From acquiring new customers to growing existing accounts, marketers will discover how to use science-backed messaging techniques to create memorable messages, assets, and campaigns that drive buying decisions.