Webinar: The Science (Not Opinions) of Email Personalization

When it comes to personalization, theories and opinions tend to run rampant, while data and facts seem to be in short supply.

But on this webinar replay, two self-proclaimed sales nerds—Jeremey Donovan, SVP of Sales Strategy and Operations at SalesLoft, and Tim Riesterer, Chief Strategy and Research Officer at Corporate Visions—will inject some much-needed science into email personalization for marketing and sales.

You’ll get evidence-based answers for questions like:

  • What kind of messaging works (and what doesn’t) during a pandemic?
  • How do different personal pronouns impact response and reaction?
  • What should come first, a question, or an insight?
  • How personal is too personal, and what’s just right?

And more!

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