Three conversations you need to win every time

Tim-1-closeSirius Decisions asked hundreds of sales managers at B2B companies….what’s the #1 reason why salespeople don’t make quota?

The answer: salespeople fail to articulate value.

It’s not lack of leads, CRM systems, training, products or processes that are keeping your salespeople from selling, it’s their inability to engage customers and have value conversations.

But don’t despair. This webcast will teach you how to enable your salespeople to:

• Motivate buyers to loosen the status quo and differentiate you from the competition,
• Justify the business case and budget to the highest level decision-maker, and
• Maximize deal size and margins.

Tim Riesterer

Tim Riesterer

Chief Strategy Officer

Tim Riesterer has dedicated his career to improving the conversations marketers and salespeople have with prospects and customers. His books, “Customer Message Management”, “Conversations that Win the Complex Sale”, “Three Value Conversations”, and "The Expansion Sale", focus on improving market-ready messages and tools that marketers and salespeople can use to win more deals. As chief strategy and research officer for Corporate Visions, he sets the direction and develops products for this leading marketing and sales messaging, content and training company.

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