Buyer Insights

Guide Your Strategy with Buyer Insights

You can’t grow enterprise revenue by guessing why deals stall, customers churn, or competitors win. The answers live with your buyers. With TruVoice from Corporate Visions, your buyer feedback becomes insight you can use to drive revenue growth.

Data without Action Is Just Information

Conventional dashboards tell you what happened. But you don’t just need more data. You need answers. With TruVoice by Corporate Visions, you see insight that drives targeted action—so you can coach with precision, message with clarity, and make smarter go-to-market decisions.
Capture the Complete Buyer Story
TruVoice collects feedback through dynamic surveys and live interviews, triggered automatically across your buyer’s decision journey.
Analyze What Actually Drives Decisions
Feedback is analyzed across the critical drivers of buyer decisions. That means you can uncover patterns in why deals were won or lost—not just see what buyers said.
Turn Insight into Action
Insights are delivered through dynamic, real-time dashboards and automated alerts, combined with expert-led analysis that translates findings into specific recommendations.
Continuously Monitor and Improve
This isn’t a one-time affair. Continuous collection of buyer feedback allows you to keep your finger on the pulse of the market.

Where Buyer Insights Drive Impact

With TruVoice, your buyer feedback shows how your buyers perceive your product, price, company, sales experience, and customer experience—so teams know what to fix and where to focus.
Understand exactly why buyers chose you, your competitor, or made no decision.
See how buyer feedback connects to seller skills and behaviors, so you know what to fix to improve performance.
Uncover where expectations break down across the customer journey and what needs to change to improve execution.
“The impact of TruVoice on the business in just one year we’ve had over 250 different customer profiles, over 80 different competitor profiles, and tons and tons of nuggets of data that we could use as customer reference or just for inspiration for more positioning and buyer persona messaging that we want to put out into the market and enable our sellers with.”
Martin Kurowski, Product Marketing Manager
Fiix by Rockwell Automation
HIGHLIGHTS

See How Buyer Insights Drive Action with These Expert Resources

Learn more about how getting buyer insights can transform your growth engine.
Find and Fix Your Sellers’ Blind Spots
Read It Now
E-Book
FAQs

Frequently Asked Questions About TruVoice

How is TruVoice different from traditional win-loss analysis?

Traditional win-loss programs capture a partial story and struggle to scale. TruVoice collects feedback across the full buyer decision journey, analyzes it against decision patterns, and delivers insights that are relevant to sales, marketing, product, and executives.

Turn Buyer Feedback Into a Competitive Advantage
See how Buyer Insights with TruVoice can help you find blind spots faster—and fix what’s costing you revenue.