Just in Time, Right on Target

A staggering 83 percent of sales leaders admit their sellers struggle to adapt to buyers’ changing needs and expectations.

Sales reps aren’t matching the experience buyers want. Buyers are more informed and more fickle than ever. And despite enablement’s best efforts to train those sellers, the numbers just aren’t adding up.

The truth is, traditional enablement—with calendared training schedules and one-size-fits-all content—no longer drives the kind of behavior change you need. Sellers forget, they get distracted, and they fall back on old habits—leaving your training investments to wither on the vine.

There’s a massive disconnect between the enablement sellers get and the results you need.

But it doesn’t have to be this way.

In this e-book, you’ll learn about a powerful alternative: just-in-time enablement—a strategic approach to delivering the training, coaching, and content that sellers need, precisely when they need it most.

You’ll see how to:

• Identify the root causes behind stalled deals and lost opportunities
• Align your enablement initiatives with the most pressing needs of your sales org
• Provide reps with coaching and learning content in the flow of work
• Measure the business impact of your efforts and prove enablement ROI

Plus, see real examples of just-in-time enablement in action.

The traditional playbook is gathering dust. Get this e-book to discover the new rules of sales enablement—and get your reps equipped to win more deals.