Buyers are in full control of their buying journey. They do research, form opinions, and narrow their options at their own pace.
But they’re not just sifting through company websites.
They’re also on LinkedIn. And they’re assessing how knowledgeable and credible you appear on the platform.
So, if you reach out to someone on LinkedIn and they’re intrigued by your message, guess what? Their first move will be to check out your profile.
If your profile looks like a last-minute project, you’re not giving buyers the best first impression. They’re looking for a glimpse into your background, expertise, and credibility.
If they don’t quickly see the value you bring, they’re not sticking around.
How do you elevate your LinkedIn presence above all the other sales reps out there?
The first step is to make your profile stand out. And AI can help.
Because it understands context and language patterns, generative AI can be a great tool to fill out or enhance what you’ve got. Just feed it some information about yourself and your audience, and let it work its magic on your LinkedIn profile.
Your headline should succinctly communicate who you are and the value you offer to your prospects and customers. You can use AI to brainstorm effective headlines based on your job title, industry, and key skills—or simply drop in your resume and watch it whip up some brilliant ideas.
Example AI Prompt:
I’m going to paste in some info from a LinkedIn profile. Use this to write 3 different versions of a LinkedIn™️ headline. Make it action-oriented. Make it clear who this person helps, and how. Make it no longer than 220 words.
Your summary should read like a compelling story that focuses on how you tackle your buyers’ biggest challenges. With AI, you can create a concise and engaging narrative that showcases your experience, skills, and aspirations. Or, if you’ve already got something in place, let AI see if it can cook up a better version.
Example AI Prompt:
I’m going to paste in my resume. Use it to write a LinkedIn “About” summary. Highlight my achievements for SaaS customers. Make it no longer than 150 words. Start with a strong hook that would appeal to buyers in the tech industry.
Relevant and impactful job experience can make your profile shine. Use AI tools to polish the language, highlight your achievements, and back up the claims you’ve made in your summary. This method is also great for taking existing content and quickly reworking it for a different audience. For example, if you’re mainly selling to CFOs, ask AI to craft something that’ll make them specifically perk up.
Example AI Prompt:
[Paste in your job descriptions from your resume or existing LinkedIn profile] Summarize these job descriptions for my LinkedIn profile. Now adapt the language so they clearly demonstrate my authority and credibility in my industry.
Buyers want to engage with someone who’s more than just a salesperson—they’re looking for someone who brings worthwhile insights to the table that will better their business. When your profile reflects your credibility and industry know-how, you’re already impressing your buyer before the conversation even starts.
Just a few minutes with AI, and you’re well on your way to showcasing your true value.
Want more tips and sample prompts to enhance your LinkedIn profile? Check out this free course.
Let’s connect and explore how you can gain clarity and confidence for your revenue growth strategy.