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You’re measured on different outcomes—but your success depends on the same buyer decisions. This is where you find the programs and proof built for your goals.
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When teams rely on opinions, content gets noisy and inconsistent. Our resources are grounded in buyer evidence—so you can sharpen decisions, messaging, and execution.
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Persuasion is pervasive, and harnessing its power can help an organization achieve meaningful goals. The words and pictures you share with buyers have a substantial impact on how persuasive your presentations are. But how do you know you’re selecting just the right ones?
Crafting a persuasive presentation isn’t as easy as you might think. Choosing the wrong words and images can turn off a potential buyer—which means all your wooing was a waste of time. Get this checklist to see four science-backed actions you can take to make your presentation more persuasive.
Our recent survey of sales leaders explores the tech investment priorities and adoption patterns in sales organizations today. Learn what tools they’re prioritizing for investment, what factors are inhibiting adoption, and how sellers are responding to the emergence of generative AI.
Authenticity is one of the gold standards in a buyer-seller relationship because it can inspire engagement and loyalty. But showcasing authenticity can be challenging. Is authenticity a business necessity or a narcissistic tendency? And are the costs of authenticity bigger than the benefits?
Even when you deliver a knock-out sales message, you won’t always get the result you want right away. Why? Because your prospects raise objections. View this to learn how to overcome your buyer’s most deeply-rooted objections.
Discover insights from new research in our upcoming webinar featuring Frank Pinder, EVP of Digital Transformation at Corporate Visions, and Sylvain Tremblay, Chief Revenue Officer at Uniphore. You’ll see the latest data on the effectiveness of video meetings in moving sales opportunities forward.
Use this checklist to learn when you should take a more traditional approach in a sale and when you can add more authenticity to your next presentation.
Traditional sales negotiation training teaches salespeople to “power up” or seize the upper hand in a negotiation. But this approach isn’t as effective as it used to be. Watch the replay to learn how to close larger, more profitable deals using science-backed negotiation techniques.
In this webinar, Dr. Carmen Simon, cognitive neuroscientist and Chief Science Officer at Corporate Visions, shares her latest research on how buyers perceive sellers’ authenticity in virtual contexts.
Conducting business across borders is inescapable in this global economy, especially with the convenience of virtual platforms. But do people from different cultures process information differently? When presenting to a culturally diverse audience, do you need to simplify complexity, or include additional details?
In this session, Dr. Carmen Simon, Chief Science Officer at Corporate Visions, draws on her groundbreaking neuroscience studies from the past three years, diving into the cognitive workings of B2B buyers.
