Emblaze

Idea Lab

Exclusive research and insights for Emblaze community members. This is where breakthrough revenue ideas go from spark to sales‑ready story.
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  • Training Tuesday: Win Access to Your Executive Buyer
    Learn how to create enough urgency to get executive buyers to change now, and build a meaningful business case to help them justify that decision.
    Members Only
  • Emblaze Membership Video Tour
    Learn about Emblaze membership benefits and take a tour through the backend of the member portal.
    Members Only
  • E-book: Stop Managing, Start Leading
    Get this e-book to learn how to apply science-based leadership skills, techniques, and processes to help sales leaders amplify their impact and multiply results across their teams.
    Members Only
  • E-book: Winning the Five Value Conversations
    Get this e- book to better understand your buyers’ underlying behaviors and motivations and respond in the moment with research-backed messages and situationally sharpened delivery skills.
    Members Only
  • Enterprise: Cross-Functional Collaboration
    In May 2024, the Enterprise Executive Forum met to discuss cross-functional collaboration in their organizations. Their conversation focused on overcoming challenges, aligning targets, using technology to collaborate, and fostering a more collaborative culture.
    Members Only
  • Sales Transformation: Cross-Functional Collaboration
    In May 2024, the Sales Transformation Executive Forum met to discuss cross-functional collaboration in their organizations: what they’re doing, what they’ve tried, and ways to enhance it. Download the Executive Summary now for key takeaways.
    Members Only
  • Checklist: How to Customize Your Coaching Approach
    New research has identified specific coaching styles that sellers respond to best, depending on the area your seller needs help with and the deal stage. In this checklist, you’ll learn how to plan your approach to effectively drive behavior change. 
    Members Only
  • Checklist: How to Balance AI Coaching with Human Connection
    When should you rely on AI for coaching? And when would a human coach be more beneficial? In this checklist, you’ll see how to make sure your human or AI coach has the most impact.
    Members Only
  • Training Tuesday: Flex Your Upsell Muscle Where it Counts
    Watch this Training Tuesday replay to gain the expertise to delicately balance driving change with your existing customers while fortifying loyalty, ensuring you can navigate upsell conversations with finesse.
    Members Only
  • Individual Member – Onboarding
    In this self-guided tour, learn about Emblaze’s new Individual Membership. 
    Members Only
  • Team Membership – Onboarding
    In this self-guided tour, learn about Emblaze’s new Team Membership. Explore the science backed research, toolkits, training, advisory services, buyer insights and live events available with this membership. 
    Members Only
  • Executive Summary: DigitalNow Revenue Summit 2024
    Whether you took part in DigitalNow Revenue Summit 2024 or you missed it this year, you’ll want to see this Executive Summary of hot takes and key conversations. Download it now to stay in-touch with what’s on the mind of B2B revenue leaders in sales, enablement, customer success, and growth marketing.
    Members Only
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