Growth Programs
- Your Growth Priorities
  
  Pick the priority you need to fix first and get a clear starting point.
  
  Acquire More Customers
  
  Expand and Retain Customers
  
  Create Winnable Pipeline
  
  Improve Win Rates
  
  Protect Your Profit Margins
  
  Measure and Manage Performance
  
  Evolve Your Sales Methodology
  
  Targeted Solutions
  
  Find the targeted support you need right now—and plan your next step.
  
  Precision Skills Assessments
  
  Pinpoint skill gaps, then target coaching and training.
  
  Sales
  Training
  
  Build the skills that change buyer decisions in real calls.
  
  Messaging
  
  Align teams on a story buyers believe—and act on.
  
  Leadership and Coaching
  
  Make coaching consistent, specific, and measurable.
  
  Buyer
  Insights
  
  Use buyer feedback to improve decisions and performance.
  
  Solutions
  Overview
  
  See the full portfolio and choose your next step.
  
  Not Sure Where to Start?
  
  Learn more about our targeted solutions and see what fits the gap you’re seeing.
  
  Explore Solutions
Who We Serve
- Who We Serve
  
  You’re measured on different outcomes—but your success depends on the same buyer decisions. This is where you find the programs built for your goals.
  
  Choose your role to see what that looks like in practice.
  
  Explore by Role
  
  Role-Based Solutions
  
  Find the solutions that map to your responsibilities—and the outcomes you’re expected to deliver.
  
  Sales
  Enablement
  
  bg
  
  Sales
  Leaders
  
  bg
  
  Product
  Marketing
  
  bg
  
  Account
  Management
  
  bg
  
  Executive
  Leaders
  
  bg
  
  All Roles
  
  bg
  
  Case Studies
  
  See how top companies are overcoming their toughest revenue challenges to achieve lasting success.
  
  View Case Studies
Approach
- Overview
  
  Most providers sell pieces of the puzzle. We deliver a connected revenue performance system—so training, messaging, and coaching reinforce the behaviors that grow revenue.
  
  See what makes Corporate Visions different—and how we translate research into execution.
  
  Why Corporate Visions
  
  Why Corporate Visions
  
  Learn More
  
  Our Research Methodology
  
  Learn More
  
  Sales Competency Framework
  
  Learn More
  
  Just-in-Time Enablement
  
  Learn More
  
  See the Evidence Behind the Work
  
  See the methodology behind our buyer decision research—and how it turns into practical execution.
  
  Research Methodology

Community
- Emblaze Community
  
  Get perspective—and pressure-test your plans with peers.
  
  Upcoming Events
  
  Emblaze Resources
  
  Stop guessing. Get the research and tools members actually use.
  
  Explore Resources
  
  Research
  
  Podcast
  
  Explore Membership
  
  Join live executive forums, retreats, and local gatherings—so you can sharpen strategy with people who carry the same number.
  
  Member Stories
  
  See how members use Emblaze insights to make smarter bets.
  
  Member Stories
  
  Sponsorships
  
  Put your brand in front of senior revenue and enablement decision makers.
  
  Sponsorship Info
  
  Get the Playbooks Everyone Copies
  
  Four top companies. Four revenue engines the rest of the market studies. See their leaders' case studies from our annual Summit.
  
  REQUEST REPLAYS
  
  Emblaze Members Login
Resources
- Overview
  
  When teams rely on opinions, content gets noisy and inconsistent. Our resources are grounded in buyer evidence—so you can sharpen decisions, messaging, and execution.
  
  Find insights, articles, webinars, and more evidence-backed resources to grow revenue.
  
  Browse the Resource Library
  
  Articles
  
  E-Books
  
  Events
  
  Free Courses
  
  Podcast Recaps
  
  Tools
  
  Webinars
  
  Winsights
  
  Event
  
  Missed NEXT Revenue Summit?
  
  Request the replays and see case studies from ADP, IBM, Salesforce, and Stripe.
  
  Request The Replays
  
  The Great 8 for Acquisition
  
  Discover the evidence-backed sales competencies that drive more new business wins.
  
  Read the Article
  
  Modern Discovery Tactics for the Pre-Convinced Buyer
  
  Learn a new, research-backed approach to sales discovery—built for today’s buyers.
  
  Watch the Webinar

Topic Discovery

Modern Discovery Tactics for the Pre-Convinced Buyer

Learn a new, evidence-backed approach to that blends the latest behavioral science research with practical tactics your teams can use right away.

Roberto Parra
September 25, 2025

The Great Discovery Disconnect: Are You Selling to a Problem That’s Not There?

Learn why 54.5 percent of discovery conversations lead to misaligned solutions and how to transform your discovery from surface-level agreements into closed-won deals using a problem-minded approach.

Roberto Parra
July 10, 2025

Uncategorized

The Emblazers Podcast, Ep. 13: From 20 Questions to Professional Curiosity with Catherine Alexander

Emblazers episode 13 with guest Catherine Alexander

Amanda DeVlugt sat down with sales training expert Catherine Alexander to explore how sales teams can move away from interrogation-style discovery and adopt a more effective approach.

Amanda DeVlugt
May 13, 2025

New Data Reveals the Single Biggest Predictor of Sales Success

In this Winsight, you’ll see new data from thousands of recent deals that shows just how crucial solution alignment has become over the last two years.

Roberto Parra
April 23, 2025

Breaking Through Buyer Bias: Navigating the New Rules of B2B Sales

Pictures of Doug Hutton and Jay Livingston, sales leaders at Corporate Visions, with information of the webinar they will be hosting called Breaking Through Buyer Bia: Navigating the New Rules of B2B Selling. on March 27th at 12pm ET.

Deep dive into the behaviors that shape your buyer’s journey, and learn evidence-backed sales techniques to respond effectively.

Roberto Parra
March 28, 2025

Uncategorized

The Emblazers Podcast Episode 3: Dick Dunkel on Keeping Sales Qualification Simple

Emblazers show episode 3 with guest Dick Dunkel

Tim Riesterer and Amanda DeVlugt sat down with the father of MEDDICC, Dick Dunkel, to talk about his famous sales qualification methodology and how it's different from discovery.

Amanda DeVlugt
March 4, 2025

Uncategorized

Unlearning Discovery: New Research Shows Why B2B Sales Must Evolve

SAMA Magazine with article titled Unlearning Discovery

Traditional discovery methods, designed for an era when sellers controlled the flow of information, now fall short in engaging buyers who believe they've already done their homework.

Tim Riesterer
February 6, 2025

Uncategorized

MEDDICC Is Not a Discovery Tool

Chief Strategy & Research Officer Tim Riesterer on a purple background with his quote, "When sellers jump Straight to qualification, they misalign with buyers 54.5 percent of the time."

MEDDICC is a powerful qualification framework—but it’s not a discovery tool. Leading with MEDDICC skips the value-creating work of uncovering problems, shaping visions, and finding solutions. Keep discovery and qualification in their lanes, and you’ll go from being just another vendor to an invaluable partner.

Tim Riesterer
January 23, 2025

Adapt to Win: Discovery Tactics to Engage the Modern Buyer

Learn how to lead discovery conversations the better align with your buyers’ current buying process.

Roberto Parra
November 22, 2024

Uncategorized

Escalation of Commitment: The Hidden Bias That’s Killing Deals Before They Start

Escalation of Commitment is a psychological bias that’s becoming increasingly devastating in modern B2B sales. Find out what it is and how to overcome it in this article.