We had the pleasure of speaking with Eduardo Conrado, Motorola Solutions’ senior vice president, marketing & IT, about how Motorola Solutions tackles marketing and sales alignment, their business opportunities and challenges, how Eduardo and Motorola live their story, and what to expect from Eduardo’s presentation at our upcoming Marketing & Sales Alignment Conference.
Here is Part #1 of the two-part interview. Enjoy!
Marketing & Sales Alignment Conference speaker interview
Eduardo Conrado, senior vice president, marketing & IT, Motorola Solutions
Q. How is your sales/marketing organization structured?
In the marketing organization, we have three main components.…